FUJIFILM X-Pro1 Launch

FUJIFILM Corporation is proud to announce the official launch of FUJIFILM X-Pro1, an all-new interchangeable lens camera system in Singapore. The X-Pro1 features a 16 megapixel APS-C X-Trans CMOS sensorTM, a brand new X lens mount, Hybrid Multi Viewfinder and three prime lenses.

Pricing & Availability:

Recommended retail pricing for X-Pro1:

• Body: S$2400 (inclusive of 7% GST)
• Basic lens: S$900 to S$1000 (inclusive of 7% GST)

X-Pro1 will be available in all major electronics retailers in Singapore in March 2012.

Features:

1. XF LENS
   Three compact XF FUJINON fast aperture prime lenses “XF18mmF2 R”, “XF 35mmF1.4 R” and “XF60mmF2.4 R Macro” all offer precise control over depth-of-field and deliver excellent out-of-focus bokeh. In addition, the solid feel of the high-quality metal barrel and detailed exposure setting in 1/3 step increments using the aperture ring fuels your desire to capture more photos with every shot.
2. X Mount
   The X-Mount has a short flange back distance of just 17.7mm, as close as possible to the sensor. The wide opening allows the lens to be mounted deeper within the body – up to ~7.5mm from the mount surface – reducing the back focus distance of each lens to the minimum possible, thus achieving high resolution all the way to the edge of the image.
3. X-Trans CMOS
   FUJIFILM has developed a new CMOS sensor called the X-Trans CMOS that is capable of delivering resolution that is parallel, if not superior, to a full frame sensor. Together with New Colour Filter which remove the need for an optical low-pass filter to solve moiré and false colour issues to enhances the resolution
   FUJIFILM also created the EXR Processor Pro, a more powerful processor, to process the image signal data for film-inspired array, to further maximise the full potential of the X-Trans CMOS sensor and deliver high speed and high precision image processing.
4. Hybrid Multi View Finder
   Hybrid Multi View Finder has the ability to instantly switch between an Optical Viewfinder and Electronic Viewfinder, adding a new dimension to the pleasure of composing photographs. For viewing images in the brightest mode and to keep shutter lag to a minimum, users should choose the Optical Viewfinder. Those wanting focus confirmation, exposure information, white balance information and depth of field indicators should switch to the Electronic Viewfinder.

This fusion of technologies allows users to enjoy composing their images through a bright viewfinder, but has the option to overlay vital picture taking information should this be required.

Accessories Lineup (sold separately)

1. Hand Grip, HG-XPro1
2. Shoe Mount Flash EF-X20 with built-in flash diffuser
• One dial lets you choose between two modes:
• AUTO – automatically optimises flash for both outdoor daylight and dark indoor shots
• MANUAL – for hands-on control
3. Leather Case LC-XPro
• Comes with authentic leather neck-strap and hood case
4. Protector Filterφ39mm and Protector Filterφ52mm

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